There are some things that you are supposed to emphasize in preaching only to someone once they are saved. One of those is heaven; the other is hell.
"WHAT?! HOW ARE WE GOING TO ATTRACT PEOPLE TO THE CHURCH, AND WARN THE OTHERS TO REPENT?!"
God IS the main attraction. Too often you find people flocking to the church to avoid hell fire and so they think "as long as I'm in these four walls and following the rules (*wink *wink) I'll be saved from destruction and inherit this cool place where I smile at people all day; oh look, the floor is made of gold, maybe I can steal a few bars and sell them."
We are not selling people heaven, or working on scare tactics about hell. We are offering relationship. If people are so focused on their fear of hell, or the comfortableness of gold paved streets and giant pearls as gates, they are in a place where relationship takes a backseat. We are telling them that what you will feel and experience is the most important. It is not. What people are rarely told is that while you're there, you will be blown away AT ALL TIMES by how great the presence of God is... and contrary to popular belief, that feeling of being blown away starts here on earth.
Our relationship with God will put us in a position where heaven won't be a bore. Let me explain. Until recently, I would read the descriptions of heaven and the coming of God and would read that there will be people and there are angels that do nothing but sit in front of the throne and are like " Oh God, you're so GOOD!" and "Oh God you're so much better than me!". That didn't appeal to my carnal nature at all. Furthermore, we know that is it possible to be in God's presence and want more. Lucifer himself was the covering of the seat of GOD and yet....
(Exekiel 28:14-16)
“You [Lucifer] were the ANOINTED (which is why we aren't allowed to curse satan himself. See the story of David and Saul)
cherub who covers;
I established you;
You were on the holy mountain of God;
You were perfect in your ways from the day you were created,
Till iniquity was found in you.
16 “By the abundance of your trading
You became filled with violence within,
And you SINNED [He was the first sinner];"
Relationship is the ticket. When you approach somebody on the street, you bring spiritual and physical healing. "God LOVES you. He DIED FOR YOU. He WILL PROTECT you. you just need to tap in through Jesus Christ."
Of course their carnal nature will fight, but think of it like this. The legacy of preaching destruction is a world hardened to the gospel. It is an apathetic church that has loss their fire because the gospel was planted on shallow ground and never took root in RELATIONSHIP (which is good ground) enough to sustain through the good and bad times, and a people that are tired of waiting for a heaven that honestly they don't really believe in. I can never again honestly say to myself or anyone else that God is not real. Why? because I have felt His presence and I talk to him and I GET ANSWERS. Not because I'm anxious to escape hell or anxious to have heaven erase all of my problems. I've only truly been saved a month and that month has rocked my world. I have testimonies in that month that no one can diminish or take away from me. I CAN'T STOP talking about how GOOD God is, and how I know His hand is in my life. In heaven I'll be RIGHT AT HOME...
...not saying I'm perfect or can't fall, but I know that I know that I KNOW that I'm relational with God. That alone is heaven enough.